Over the past couple of months, Mingzhu Nerval has been collaborating with Loewe for the opening of Loewe Casa Shanghai. Despite the challenges posed by launching in the coldest month of the year, the planting design and installation were executed with precision and creativity. Our team worked closely with the project architects and the Loewe store to orchestrate a two-phase installation, timing the presentation of meticulously selected plants to match the campaign.
We are thrilled to announce the successful grand opening of Loewe Casa Shanghai and are anticipating the continued growth and thriving of the plants as spring approaches.

To meet the deadline of the opening event, sometimes working day and night is inevitable. Being in the most visible corner of Shanghai, Jing-An Kerry Center also has strict rules of working hours and hoarding schedule to ensure the public image and safety.

Many thanks to the client and the team members’ tireless coordination, the construction progression was intense but smooth. Each hand-picked plant was carefully placed in perfect condition without rush.